Our Story

Wild elegance, rooted in Moab.

Tangled with intention.

Tangled Sage evolved from a side hustle, creating and selling living designs, into a full-on wedding and event design studio with a uniquely artful point of view.

Toni working with florals in a studio setting. — Photo: Court Clark

Toni of Tangled Sage in a creative portrait. — Photo: Matt Davidson

Flowers are the medium, but our art is multi-faceted. We create beautiful, curated experiences—personal, joyful, always more than you expect.

Toni of Tangled Sage holding flowers. — Photo: Court Clark Photography

Toni arranging florals at an outdoor ceremony site.

The Brains Behind the Brand

Meet Toni.

Hi there! Welcome to my laboratory—I'm so happy you're here!

I struck out on my own in 2017, when I left a corporate wellness career to play with plants, words, and music. Not super clear on where I'd ultimately land, I had some solid ideas for how I wanted my life to look. Namely, I knew that whatever I did next would need to infuse more meaning and beauty into my day-to-day. And I also knew that I'd need to be the master of my own destiny. I started a small craft business, selling succulent arrangements at craft fairs, and it very quickly evolved into doing succulent-based wedding floral. I never dreamed my little project would grow into the flourishing events business it is today, but here we are, and I couldn't be prouder of what we've built.

I come from a long line of entrepreneurs, artists, and stage performers, and I have always been pulled toward working with my hands—whether it's playing music, building floral installations, painting, or gardening. Very much to my surprise, flowers have found their way to the top of the pile again and again.

Growing this business has become my life's passion—to bring joy and art in the form of flowers to your most special and important days is truly my deepest honor.

Also, my husband, Loren, and I are obsessed with our dogs, Beatrice and Jasper. They're both very good flower models.

Origin

From a hobby to a business

What began with a love of gardening, succulents, workshops, and craft fairs gradually and unexpectedly moved toward weddings, where flowers could become part of a larger atmosphere alongside our prized magical plants.

Moab

The landscape sharpened the style

In 2020, we moved from the San Francisco Bay Area to Moab, UT. Red rock, desert textures, and the realities of outdoor events in the desert gave the work a stronger sense of place and taught me how to build bomb-proof mechanics. #Wildelegance became our motto as a way of expressing the unique design aesthetic we bring to the table. We love the idea of marrying opposing ideas: soft and gritty, stable and ephemeral, steely and sculptural.

Now

Tangled Sage Event Artistry

Today, the studio is centered on floral artistry and more complex event design for couples and clients across Southeast Utah, Western Colorado, and the greater Southwest region (we also travel where we can!). Our skills, vision, and experience have grown not only into a thriving passion project, but a successful business too.

Behind the work

Making DesertMagic

A few behind the scenes glimpses of our team doing what we do best: building, arranging, adjusting, laughing, and perfecting.
We always bring our A-game, whether we're a team of two or a team of 10—always on time, always prepared, always seamless in execution.

Wedding design and floral work at an event. — Photo: Adventure and Vow

Tangled Sage floral design carried through an event setting.

Red Earth Venue wedding floral design detail. — Photo: Adventure and Vow

Floral arrangement by Tangled Sage. — Photo: Adventure and Vow

The Creative Circle

Behind the beauty is a trusted team.

The best event work relies not only on skills, but on trust and repeatability. I work with a small circle of highly skilled and endlessly reliable creative partners.

Our team understands the demands of the landscape, the required pace of event days, and the attention to detail it takes to make your event seamless.

Collaborative
by design

Photo: Poise & Ivy Imagery

FLORAL DESIGN AND PRODUCTION

Tasia - Right-hand Woman

Tasia arrived in Moab in 2023 with a love of flowers already blooming. She reached out to us in search of freelance flower work, and all these seasons later, she's our number one. An artist in her own right, Tasia provides helping hands throughout the process: from unpacking and processing deliveries to helping put together floral pieces large and small.

Over the course of our work together, Tasia has become someone I trust and rely on, both in the studio and on the big day. You'll find her in her flower overalls on event days, toiling away and sweeping up behind our messes.

Outside of her time with us, she's an incredible dancer and athlete, performing impressive feats on the lyra and teaching the Moab community how to have fun on the dance floor. She works full-time at a local non-profit, is learning to master the mountain bike, and, at home, spends time forcing short-lived cuddles with her non-cuddly cat.

What Guides Us

The Values beneath the flowers.

We are avid outdoors people and conservationists who value Leave No Trace ethics. We care about the landscape where our events take place, and we're happy to share ideas for how you and your guests can spend meaningful time in Moab.

Artful, never generic Sculptural florals, interesting textures, and unexpected details create event decor with our unique point of view.

Grounded in place Design choices that feel connected to the landscape hosting the celebration without feeling the need to match the red rock—in the right hands, any palette can work in this majestic place.

Welcoming by design We LOVE what we do, and it shows through every interaction we have with our couples and clients, their guests, and all of the vendors we collaborate with. We love playing the role of local liaison—let us know what you need, and we'll do our best to help you find it in town!